It Starts With Endpoints: Anatomy Of End-to-End Protection

Got a customer hung up on cybersecurity instead of cyber resilience? The best security on the planet comes from cyber resilience providers.

  • March 9, 2022 | Author: Khali Henderson
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As we’ve discussed before, helping your clients adopt a cyber resilience posture – instead of just a security-based stance, is essential in today’s threat landscape. But for some clients, preparing for a breach in case it happens might sound like a tradeoff on the security front. 

That couldn’t be further from the truth. 
Cyber resilience can only be effective if it’s anchored in world-class protection. The business continuity front is a matter of preparing for all contingencies in addition to fighting cybercrooks with the best-available weaponry. In fact, cyber resilience providers – the ones that have worked out every point of vulnerability to ensure business continuity – almost always have stronger security suites than security-only firms. 
Here’s what a cutting-edge security suite looks like within a cyber resilience strategy:
  • Endpoints. Most of today’s cyber battles are waged at the network edge, where your clients’ networks meet the internet. Advanced endpoint security suites incorporate all the plain-vanilla protection you find in a security solution you can grab in the checkout line at Best Buy. But they can go much deeper than that, incorporating features such as AI-powered, contextual threat intelligence for instant defense hardening, protection against both file-based and fileless script attacks, malicious script attacks and more. 
  • DNS Protection. Here again, cutting-edge threat intelligence is a significant differentiator between suppliers and one of many reasons you should arm your customers with a single-source cyber resilience provider’s solutions. In a nutshell, your clients benefit from unified threat intelligence across their infrastructure. Properly sourced DNS protection also can help your clients overcome the challenges of DNS-over-HTTPS (DoH) and lock down everything from their remote workforces to their guest Wi-Fi connections. 
  • Security Awareness Training. Security awareness training (SAT) is essential to your clients’ ability to thwart cyberthreats. Since the bad guys are just as good at targeting people as they are machines, no security plan is complete without training personnel in cyber hygiene and security practices. Whereas many cybersecurity-only firms don’t have SAT training, no cyber resilience provider worth its salt is without it. In fact, your clients can boost their defenses by working with a single-source provider of threat intelligence-powered solutions and SAT.
Bridging the divide with clients
When you encounter clients that are as resistant to resilience but sanguine on security, try shifting the discussion to the fact that providers of the best security in the market are also cyber resilience firms. 
Starting open conversations along this path offers two opportunities for you to help them secure a cyber resilience footing. First, you may be able to open them up to the larger concept of cyber resilience simply by helping them to understand that resilience means increased – not reduced – security. Second, even if they remain resistant to resilience or want to take a slower approach, getting your clients protected with more robust solutions is the perfect first step. Once they start working with a resilience provider, adding resilience later is more of an upgrade and less of a transition. The key to making that work is partnering with a single-source provider that can take care of all of it – for you and your clients.  


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